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National Institute of Neurological Disorders and Stroke (NINDS): Enhancing Understanding of the Brain in Non-Scientific Audiences

Challenge

The National Institute of Neurological Disorders and Stroke (NINDS), is one of more than two dozen research institutes and centers that comprise the National Institutes of Health (NIH). The mission of NINDS is to reduce the burden of neurological disease.

As part of their participation in the American Academy of Neurology’s Brain Health Fair, NINDS sought to provide a fun, multi-media, interactive way to educate attendees about the four lobes of the brain and their major functions.

Approach

FKH delivered an engaging, stand-alone animated quiz game called the Lobe-oratorium, to be installed on laptop stations at their conference kiosk. The project required that the game needed to be accessible to a variety of ages, with various levels of ability. Special attention was given to provide written and vocal instructions, as well as visual and audio feedback for correct or incorrect answers. In addition, it was essential that the final game was flexible enough to be re-purposed as a web application in the future.

Impact

  • The Lobe-oratorium served as an engaging platform to educate children, parents, and teachers about the various functions of the brain.
  • The high educational value of the game enhanced participants’ understanding of how various actions, perceptions and sensory responses were linked to the four lobes of the brain.
  • The interactive game generated a significant amount of interest and interaction at the health fair, driving attendance at the conference booth.
  • The game is being adapted for the web, adopted into many education facilities across the nation, and is expected to be translated into Spanish in the near future.